July 23
2024: Milestone year with new initiatives
NOCA reached 100 members for the first time in 2024 and introduced monthly signature conferences, improving member engagement and continuous professional development.
The history of NOCA
NOCA's history
July 23
2023: Significant growth and strategic relocation
In 2023, NOCA saw significant growth with over 6000 enrollments—a 700% increase. The organization also moved to CBS in Kilen, which strengthened ties with leading research institutions. In addition, half of the activities were facilitated in English to meet the increasing demand from internationally oriented members.
July 23
2021: Establishment of Advisory Boards
2021 marked the establishment of the first of many Advisory Boards. These boards were created to form strong professional networks among top and ambitious HR managers and specialists in all key HR and People areas. The goal was to ensure access to key professional discussions, which enabled the association to support its members with relevant knowledge, activities and presenters.
July 23
2019: New management and restart
In January 2019, Ulrik S. Brix became the new director. Together with the board and Marie Louise, the only employee in the secretariat, it was concluded that NOCA needed a restart. With only 60 members remaining, all of whom wanted fundamental changes, the organization began a journey towards redefining its value proposition.
July 23
2018: Organizational challenges
In 2018, NOCA faced significant challenges when several key members left the association. The board launched a thorough evaluation that asked questions about how NOCA could create value for its members in the future. This evaluation marked the beginning of a transformation process.
July 23
2012: 10-year anniversary and change of management
NOCA celebrated its 10th anniversary in 2012. George Greibe stepped down as director and was succeeded by Per Geisler Hansen.
July 12
2005: Introduction of theme groups
NOCA introduced “thematic groups” in 2005, focusing on “Talent Management,” and began organizing study tours in Europe, with the first to INSEAD in France.
July 12
2004: Launch of international membership tours
NOCA organized its first membership trip to the Academy of Management Annual Conference in the United States, a tradition that became an annual event due to high demand.
July 12
2003: Establishment in Copenhagen
In 2003, NOCA moved its secretariat to Copenhagen with George Greibe as director. Regular membership meetings began and in October NOCA took up residence in the Kosmopol building.
July 12
2002: Founding of NOCA
NOCA was founded on March 19, 2002 after a conference in 2001, originally named DACA*PO, later changed to NOCA due to copyright issues. The first meeting took place in November 2002